nsucurrent.com
nsucurrent.com April 26, 2018


Google launches new shopping program

21 March 2018, 07:57 | Ricardo Garza

Online Shoppers Will Get Big Benefits From Google's New Program

Introducing Subscribe with Google - Google Blog

Google is also launching a feature called Subscribe with Google, described as "a way for people to easily subscribe to various news outlets, helping publishers engage readers across Google and the Web". Talking about Google's own products, the company is tweaking its systems to surface more authoritative content in times of breaking news moments because that's when bad actors often target platforms, the company says. "It's becoming increasingly hard to distinguish what's true (and not true) online".

We need to do more.

Google and the big-box retailers are teaming up on a new program in which those companies can have their products listed on Google Search, the Google Express shopping service, and the Google Assistant app on mobile phones and voice devices. The first one will look to combat misinformation during breaking news situations. According to Google, Subscribe with Google reflects the company's intentions to "help journalism thrive" online. Your subscription will be tied to your Google account, so you'll be able to read paywalled content wherever you're signed in.

As Australian publishers move towards a greater focus on subscriptions, it was a common bugbear within Fairfax and News Corp that Google's ecosystem didn't welcome content that sat behind a paywall.

The new initiatives aim to "build a stronger future for news" and the fund will be used to support products and partnerships with publishers.




Google's huge investment of $300 million is critical for the news industry. Craig Forman, President and CEO of McClatchy, notes that Subscribe with Google will help them in "creating a simple and frictionless way to welcome new subscribers".

Launch partners for Subscribe With Google include United Kingdom newspapers the Financial Times and The Telegraph as well as Le Figaro and Le Parisien in France and The New York Times and Washington Post in the US.

Additionally, a new News Consumer Insights Dashboard, built on top of Google Analytics, features user engagement data to help publishers understand what is resonating with users and leverage those insights to build readership.

Acknowledging that YouTube is one notable source of this, the video site is adapt work done by Google Search. Google is also launching a new tool that makes safer for news organizations and journalists to access the internet and protect their privacy. Those include things like talking about why particular stories are being covered, clearly labeling opinion or analytic content separate from pure news, and sharing information about the employees and sources that are contributing to a story. "We'll be expanding that model globally".



Other News

Trending Now

Woods narrowly misses out on first title in five years
The former Southern Cal player struggled on the Web.com Tour previous year , making one cut in seven starts. The Fijian closed with a 5-under 66 for a three-day total of 11-under 202 at Newport Beach Country Club.

President Trump to Remove National Security Adviser HR McMaster?
The Washington Post and Wall Street Journal reported that McMaster could be removed from his position by Trump. McMaster as his national security adviser, and is already discussing potential replacements.

Miley Cyrus Slapped With $300 Million Lawsuit For Copyright Infringement
Flourgon used that same line on his 1988 dancehall single " We Run Things ", which was a #1 hit in Jamaica . Representatives for both Miley and Sony are yet to respond to their request for comment.

Oklahoma women's basketball: Sooners receive No. 12 seed in NCAA Tournament
But at the end of the day, the selection committee decided they wanted Young, one of the nation's most talented and entertaining players, in the Big Dance.

Bears match Packers offer sheet, keep Kyle Fuller in Chicago
The Bears have five days to match the Packers' offer sheet, which is exactly what Chicago has planned to do , Rapoport added. The Bears will have to match terms dictated by the rival Packers if they want to keep cornerback Kyle Fuller.

Michigan State suffers shocking second-round NCAA Tournament loss to Syracuse
Midway through the second half, Michigan State's Nick Ward took a nasty tumble while stretching from a pass by Winston. The Orange had to deal with guard Frank Howard (13 points) fouling out with over six minutes left in the game.

Trump Loses Bid To Dismiss Accuser's Defamation Lawsuit
It's unclear whether Trump would have to appear at any of the proceedings, but Zervos' lawyers have said they would depose him. Supreme Court's ruling in Jones's lawsuit against Clinton , where the justices ruled her federal case could proceed.

More snow and weather warnings as 'mini beast from the east' arrives
He said snow showers in other parts of the country are expected to ease throughout the day, with some spells of sunshine possible. The M25 was gridlocked on Saturday between junctions 17 and 18 anti-clockwise after an air ambulance was called in to a crash.

Supreme Court Spikes Pennsylvania GOP's Final Hopes Over New Map
Alito Jr. turned down the state's first request on February 5, after the state supreme court ordered a new map. There are few legal options left for Republicans in the state.

Packers intend to sign TE Jimmy Graham to three-year deal
According to Tom Pelissero of NFL Network , the Packers were actively looking for ways to create more salary cap space. Nelson played nine seasons for the Packers and was one of Aaron Rodgers favorite targets during that time.